April 30, 2020

Every Little Piece Counts

When it comes to developing a brand for photography, everything counts. How much time do you spend thinking about the way your desk is set up, the way your office is decorated, or the way you sign your emails? Do they match up with your brand? You might have a website with fonts you chose carefully and colors that coincide with the colors you use or favor in your work, but do these elements of your branding seep into all the other places – your social media accounts, your home decor, your marketing materials? In order to establish a strong and recognizable brand, every choice you make with your business should be made with your particular brand in mind.

While I don’t always use USB drives on a regular basis (Typically, I will send clients a downloadable gallery where they can download the images directly, or I am having prints and products made for them) there are times, fairly regularly, where a client requests a physical thumb drive. Or, as in the case of weddings, I find it easier for clients to receive their files on a USB drive rather than going through the cumbersome task of downloading hundreds of images onto a hard drive. For this reason, I like to have USB drives on hand, and as I mentioned above, even something simple like a drive should fit the style and brand of your company. I found the PERFECT place to get these drives from  USB Memory Direct and I could not be happier with the final product.

Not only were the drives beautiful, and great quality, but the representative I worked with was attentive and prompt, even when I changed my mind about the direction, size and orientation of the logo…maybe more than a couple of times ;). I really love the drives, too. They turned out exactly like I wanted and they match my brand well.

It just so happened that the day after I got my shiny new hard drives in the mail, a client requested one, so I made it for her. Soon after dropping it off at her home, I got this message:

Oh my goodness!!! I love your custom Zip drive! This is such unique statement piece and I’ll always remember that my favorite  photographer gave it to me! Thank you so much!!! 🥰

I heartily recommend this company ( USB Memory Direct) for your USB drives. There are lots of choices for style and color so you can make your drives match your brand perfectly. I hope you check them out today and make your clients happy too!



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